Procter & Gamble Marketing Strategy & Planning Manager in Singapore, Singapore
Overview of the job
You will be responsible for developing go-to-market commercial plans for the travel retail channel with particular focus on Japan and ASEAN markets (excluding Thailand)
• Strategy development and Planning
Develop winning commercial plans to enable sales teams to win stores and Drive local Go-to-Market & Sales Fundamentals strategies to win with Customers
Lead deployment of agreed regional strategies, key business priorities and regional Master plan to the Key Account Managers/Market Development Managers
Defines and delivers regional sales fundamentals and business targets
Tracks promotion efficiency, ROI/cost-event analysis to ensure the best outcome for our in market investments
Contribute to stewardship conformity giving clear mentorship on compliant spending to ensure the best use of budgets and no control outages.
• Capability building
Search and reapply shown success models with the different regions
Build Strong Conceptual Sell for our Field Sales to sell to our customers
Build market/regional knowledge by sharing initiative progress and competitive review
What you will need • Expertise of operations at 1) Joint business plans with key customers and 2) the shopper based design/key sales fundamental (counter location and size) to provide clear mentorship to sales team for each market to drive the right in -store execution • Knowledge and experience in Beauty/Skincare/Prestige brands. SK-II knowledge preferred so individual has deep understanding of commercial planning and processes • Deep understanding of Japan and ASEAN Market and Travel Retail channel through understanding consumers and customers’ needs and wants for the channel and store level • Expertise in retail promotion planning and execution in Travel Retail channel and able to review execution and give feedback to be reflected into the future plan & execution • Strong English communication & remote communication is mandatory for this role • Proven ability to communicate, present and influence credibly and effectively to external and internal stakeholders • Flexibility in travel - 15% (8-9 times a year including customer meetings, annual conference, travel retail summit, consumer research)
About us We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide.
Visithttp://www.pg.comto know more.
We are an equal opportunity employer and value diversity at our company. We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, HIV/AIDS status, or any other legally protected factor.
Title: Marketing Strategy & Planning Manager
Requisition ID: SLS00003133